Graphics Design Free Course: compositional principles | Class -1

The compositional principles used to arrange elements within a design: 

Golden Ratio:


  • A mathematical ratio (1:1.618): Dividing the frame based on this ratio can create a sense of harmony and balance.

Rule of Thirds:

  • Dividing the frame into a 3x3 grid: Placing important elements along the intersection points or lines creates a visually pleasing composition.

Leading Lines:



      • Lines within the composition: Draw the viewer's eye towards specific areas or elements.

Balance:

  • Symmetrical: Elements are mirrored across a central axis, creating a sense of formality and stability.
  • Asymmetrical: Elements are arranged unevenly, creating a sense of dynamism and interest.


Emphasis:

  • Contrast: Using elements with different sizes, colors, or values to draw attention to specific areas.
  • Isolation: Placing an element alone or surrounded by negative space to make it stand out.


Hierarchy:


  • Size and Scale: Larger elements are perceived as more important.
  • Placement: Placing important elements in dominant positions like the center or top of the frame.


Rhythm and Repetition:

  • Repeating elements: Creates a sense of unity and visual flow.
  • Graduated repetition: Elements vary slightly in size, color, or spacing to maintain interest.


Proximity:

  • Grouping related elements: Creates visual connections and improves readability.


Negative Space:


  • The empty space around elements: Can be used to emphasize key elements, create balance, and guide the viewer's eye.